Dec 1, 2025

How Thaiger AI works

Death of Prompting business guide by Thaiger AI on autonomous execution, faster sales responses, higher lead conversions, and AI automation for businesses.
Death of Prompting business guide by Thaiger AI on autonomous execution, faster sales responses, higher lead conversions, and AI automation for businesses.

From First Ad Click to Booked meeting

Most businesses lose leads in the chaos between “Interested” and “booked”. 

Someone clicks your ad at 11 PM. They fill out a form, and then…. Silence. By the time your team follows up the next morning, they’ve already moved on to a competitor who has responded instantly. 

The problem isn’t your product or service. It’s the gap between interest and action, a gap where speed, consistency, and intelligent follow-up make all the difference. This is exactly why your ad campaign needs a back-end that converts 

This is where Thaiger AI operates. Not as a replacement for your sales team, but as an always-on system that ensures no lead ever falls through the cracks. 

Here’s exactly how it works from the moment someone clicks your ad to the moment they’re sitting in a booked meeting on your calendar.

Watch: How Thaiger AI Works

Step 1: Launch Highly Targeted AD Campaigns

Once your Thaiger AI system is live, our Media Buyers activate your campaigns, launching a series of highly targeted video and image ad campaigns designed around your specific audience and objectives. 

These ads are carefully scripted and filmed during your onboarding process, tailored to speak directly to your ideal customer’s pain points and desires. 

But this is not a one-time process. Throughout the month, these ads are A/B tested continuously to refine performance and maximise your ROI. We test different hooks, visuals, calls to action, and audience segments to identify what converts best. 

Each month, we refresh your ad creatives based on results and audience behaviors. This prevents ad fatigue and keeps performance at its peak, ensuring your campaigns stay fresh and effective over time. 

Step 2: Instant Lead Capture into ThaigerGo

The moment a prospect watches your ad, clicks, and fills in their details,

  1. A new contact is created inside ThaigerGo, your central CRM 

  2. You get an email alert so your team knows a new lead has arrived

  3. Within two minutes, our AI Agent sends the first personalised message to the prospect, introducing your business and trying to book a meeting straight to your calendar. 

This way, there’s no waiting for someone to check the inbox, and the lead is engaged immediately. If you want to understand more about how CRM systems should work for Thai businesses in 2025, we've created a complete guide.

Step 3:The Lead-In Sequence

From there, the lead enters the Lead in Sequence - an automated flow made up of two distinct communication layers designed to maximise engagement and conversion. 


Thaiger AI lead nurture graphic showing AI-powered direct messages and a six-day email sequence for automated follow-up.

Layer 1: AI-Powered Direct Messages

The first layer focuses on speed-to-lead through instant, personalized responses via WhatsApp, Facebook Messenger, or SMS.

These aren't just scheduled broadcasts. The AI actively engages with leads, answers common questions, handles objections, and includes timed follow-ups to keep the conversation active and personal.

If a lead responds at 2 AM asking about pricing, they get an intelligent, helpful response immediately, not a "we'll get back to you during business hours" message.

Layer 2: Six-Day Email Sequence
The second layer is a carefully crafted six-day email sequence built by our team to establish trust and credibility.

These emails include case studies, testimonials, and success stories that educate the lead on why your service is their best choice. Every email is strategically designed with one goal: to get the meeting booked.

This dual-channel approach ensures leads receive value through educational email content while maintaining momentum through real-time direct messaging.

Step 4: Intelligent Lead Scoring and Sorting

If a lead goes quiet for six days, our sorting AI steps in. Using an intelligent scoring algorithm, it separates high-quality prospects and cold leads based on engagement signals and response patterns. 

The hot leads keep receiving aggressive follow-up. Everyone else is automatically shifted into the Long-Term Nurture Sequence, a low-pressure drip campaign that keeps your brand in their inbox for months or even years until they’re finally ready to buy.

This ensures no lead is ever truly lost. Some prospects aren't ready to buy today, but that doesn't mean they won't be ready in three months. Our system keeps them warm until the timing is right. Understanding why lead quality matters more than lead volume is key to this intelligent sorting process.

Step 5: Automated Booking and Calendar Sync 

When a lead books a meeting, our Booking AI agent takes over. 

It instantly syncs with your calendar in real time to check availability and avoid scheduling conflicts. This way, you’re never double-booked, and don’t need to go back and forth trying to find a time that works.

The system then sends confirmation emails and direct messages to both the lead and your team, ensuring everyone is aligned and prepared. 

Then it protects the appointment with automated reminders at 24 hours, 1 hour, and 15 minutes before the meeting.

This critical system helps dramatically reduce no-show rates, which is one of the biggest time wasters in sales. When prospects receive timely, professional reminders across multiple channels, they’re far more likely to show up prepared and engaged. 

Step 6: No-Show Recovery Sequence

What if the lead doesn’t show up? 

Our no-show AI agent immediately launches a six-day re-engagement campaign, sending six days of carefully crafted rebooking messages via email and direct message to bring them back onto your calendar. 

These aren’t guilt-trip messages. They’re empathetic, value-focused communications that acknowledge scheduling complications and make it easy to reschedule. Many businesses give up after one no-show. Thaiger AI keeps working to recover that opportunity. 

You Stay in Full Control 

Inside the ThaigerGo Dashboard, you can watch every lead’s entire journey unfold in real time, from the exact ad they clicked to every message exchanged. 

Want to jump in personally? At any point, you can do so manually. Send your own direct messages or emails, call a lead directly, or pause the chatbot if you prefer to take over the conversation yourself. The system works for you, never the other way around. 

Monthly Performance Reports

At the end of each month, you will receive a detailed Performance Report covering: 


Marketing analytics infographic listing Thaiger AI report metrics: ad spend breakdown, cost per lead, number of booked meetings, conversion rates at each stage, and best-performing campaigns and creatives.

The Result: A Complete End-to-End System

This is what separates Thaiger AI from traditional marketing agencies or basic automation tools. You're not just getting ad management. You're not just getting a CRM. You're not just getting chatbots. You're getting a complete, end-to-end AI-powered system. Here's the complete visualised lead journey:


It’s a complete, always-on revenue engine that filters out time-wasters, nurtures the right prospects, books qualified meetings directly onto your calendar, protects those appointments, and even recovers the ones that slip away — all while you focus on what you do best: closing deals.

That’s the Thaiger AI difference.

Ready to put your customer acquisition on autopilot? Let’s talk.